🛑 Why 70% of Businesses Listed for Sale Don’t Sell

Most business owners are shocked by this stat but it’s true. The majority of small and mid-sized businesses that hit the market don’t sell. Here's why:

1. Unrealistic Valuations – Most owners overestimate what their business is worth. Buyers focus on cash flow and risk—not emotion or effort.

2. Messy Financials – Poor record-keeping is a deal killer. If a buyer can’t trust your numbers, they won’t move forward.

3. No Exit Prep – A business that depends entirely on the owner is hard to sell. No systems, no handoff, no deal.

4. Weak Buyer Exposure – You can’t sell a secret. Limited marketing = limited buyers = no sale.

5. Market/Location Risks – Industry headwinds or local challenges can sink a deal unless you proactively position around them.

Selling Your Business: Why Preparation, Planning, and Execution Matter More Than Ever
For many Baby Boomer business owners, selling a business is more than just a financial decision it’s a personal milestone and a once-in-a-lifetime event. After decades of hard work, the goal isn’t just to sell, but to exit on your terms, protect your legacy, and maximize the value you’ve built. That doesn’t happen by chance. A successful sale requires early preparation, thoughtful planning, and careful execution. From organizing clean financials to identifying what makes your business attractive to buyers, every step matters. The right strategy backed by the right team can make the difference between a good outcome and a life-changing one. If a transition is on the horizon, now is the time to start planning.